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How to Build Your Customer Base: Diversifying Your Customers
Learning how to build your customer base is the cornerstone of thriving in your industry. The longevity of a business relies on sales and customers, so what if you could expand your consumer base? Even connect with customers outside of your target audience? Try diversifying your customers. Diversifying your customers mean reaching out to consumers…
Read MoreMonetize Your Website with Amazon
The Amazon affiliate marketing program, more commonly known as Amazon Associates, has been successfully running for quite some time. Many small business owners and entrepreneurs have used the program since its early inception. If your business has its own products or niche, then the Amazon affiliate marketing program could greatly benefit your business. Why Use…
Read MoreNetworking Tips for Small Business Owners
“Networking” is one of those words that everyone responds to differently. If you’re a charming, extroverted, people-oriented person, then networking probably feels no different than holding a normal conversation. If you’re more of a thinker than a talker, then small business networking might terrify you. Still, networking for small business owners is essential. No matter…
Read MoreHow Creative Writing Can Improve Your Marketing Copy
Everyone loves good writing. Whether it’s a novel, movie script, or Buzzfeed article, a good story or article happens not just because the content itself is interesting, but because the writing makes it interesting. The same can be said for good marketing copy. If content is king, then well-written content is ruler of all. We’ve…
Read MoreFree Project Management Tools
It’s no secret that, in today’s world, time is money. It can become nearly impossible to balance work and personal life, especially in a small business startup when the majority of the responsibility falls on you. The good news is that there is an endless supply of free project management tools online. Deciding which apps…
Read MoreThe Elements of a Successful Brand
A brand is a way of telling potential customers who you are as a company, but an effective brand can do so much more than that. From fostering brand identity to setting yourself apart, branding is perhaps the most important element in running a successful business. So, what are the elements of a successful brand?…
Read MoreThe Benefits of Hiring a Remote Team
Running a business usually requires you to organize a team of workers. Sometimes, managing a team is more stressful than the work itself: getting people in the same place to work on the same projects requires a lot of additional time, not to mention the additional price tag of operating costs and renting a large…
Read MoreOffice Organization Ideas
If you are running a business out of your home, office organization is crucial for success. A chaotic office usually ends results in a chaotic mind, whereas these office organization ideas will clear the path to success. We’ve compiled our favorite organizational tips to keep your office, your to-do list, and your mind clutter-free! With…
Read MoreThe Do’s and Don’ts of Instagram
There are always new Instagram tips, tricks, and trends to stay on top of. It can get a little out of control, especially when you’re trying to run a business and keep your social media up to date on the side. To make it easier on you, we’ve compiled a list of some of the…
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