Business Resource Blog
Home Office Decor Ideas While Working Remotely
Stuck working from home during the coronavirus pandemic? A modern home office design shouldn’t be expensive or over the top. Your home office should speak to who you are as an individual and a professional. These home office decor ideas can help! While working from home may be the “new normal,” a functional space is…
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How Social Media Fits Into Digital Marketing
Digital marketing can be a very broad term, and with the abundance of marketing tools, encompasses various strategies to engage and attract target audiences. An umbrella term that includes all marketing efforts in order to increase brand awareness and establish stronger engagement via a range of digital platforms, digital marketing serves two main purposes. Not…
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What is Digital Marketing?
As e-commerce and the digital marketplace continue to grow, digital marketing is more essential than ever if companies want to survive. A growing plurality of Americans are almost constantly online, and with the coronavirus pandemic reshaping how companies adapt to today’s challenges, honing a digital marketing strategy is paramount for success. But what is digital…
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Building an Effective Social Media Marketing Strategy with Purpose
Social media can be complicated to navigate, especially when it comes to how to integrate them into your business marketing strategy. Not only do you need to consider which platforms to utilize, but also the type of content that will be most effective for reaching your target audience. The key to a successful social media…
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Marketing for Financial Advisors
Financial advisors have a lot of work on their plates. Besides staying on top of financial trends and regularly meeting clients, they also have to keep their eye on the markets, create financial plans, and watch for new laws and regulations. Despite all this, financial advising is its own small business, and advisors have to…
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Remote Work Best Practices During the Coronavirus Pandemic
Remote Work Best Practices During the Coronavirus Pandemic If you’re a small business with an in-person team, chances are you’ve gone fully remote for the duration of the coronavirus outbreak. This unprecedented pandemic has uprooted companies and communities, and many workers in the United States and elsewhere are struggling to adjust to a newly remote…
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Resources for Businesses Affected by Coronavirus
Resources for Businesses Affected by Coronavirus If your business has been affected by Coronavirus here is a list of resources to help you. Some of these resources are government assistance, private grants and loans, free advertising/marketing and free education or courses given by other businesses that might be of help. If you know of any…
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Coronavirus’ Effects on Business
Part 1: How to be Productive When Working from Home The Coronavirus has brought a number of issues to the surface in America. Not only are we experiencing issues with our healthcare system and CDC testing, but we’re seeing a steep decline in the stock market, and we’re learning that most meetings can actually be emails.…
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Digital Marketing for Book Publishers 2020
Digital Marketing for Book Publishers There’s a big misconception that the literary industry is struggling to stay afloat. However, book publishers know that the opposite is true. Book readership remains steady in the United States, and publishers are continuously reporting greater profits each quarter. So, why the misconception? Though profits are up for the Big…
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